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網(wǎng)站建設(shè)優(yōu)化的關(guān)鍵詞如何分布

來源:尚品中國| 類型:網(wǎng)站百科| 時間:2012-07-23
一、網(wǎng)站建設(shè)好以后,就要開始網(wǎng)站推廣,才能提高網(wǎng)站曝光機(jī)會,增加流量,達(dá)成某種商業(yè)機(jī)會。也因此,很多站長 都想方設(shè)法提高網(wǎng)站的流量。
Website construction good later, will begin website promotion, can increase your website exposure opportunity, increase the flow, to reach a business opportunity. Therefore, many webmaster are trying to improve web traffic.

二、 在網(wǎng)站初架前期,很多站長在為了網(wǎng)站推廣,在做SEO 時,為了快速達(dá)到好的排名,就過多的在網(wǎng)站內(nèi)堆積關(guān) 鍵字,這樣往往適得其反。在這邊,將簡單得說明如何避免 關(guān)鍵字堆積,并列出合理關(guān)鍵字的布局建議。
In the early website frame, many webmaster in order to website promotion, doing SEO, in order to achieve good rankings quickly, too much in the web site shut up the key word, such often backfire. In this way, will simply have to explain how to avoid the key word accumulation, and giving a reasonable layout of the keyword suggestion.

三、網(wǎng)站優(yōu)化分為外部優(yōu)化和內(nèi)部優(yōu)化,關(guān)鍵字優(yōu)化就 是內(nèi)部優(yōu)化的重點(diǎn)。眾所周知關(guān)鍵字是一個網(wǎng)站的核心和靈 魂,沒有關(guān)鍵字就沒有流量,搜尋引擎在抓取和索引后,使 用者在搜索某個特定關(guān)鍵字時,就是根據(jù)相關(guān)關(guān)鍵字的相關(guān) 計算而列出排名位置,但這并不說明關(guān)鍵字多了就能提升排 名。常見很多網(wǎng)站 title 中有大量關(guān)鍵字,并在 keywords 和 description 中重復(fù),顯然這樣會讓搜尋引擎十分反感。
Website optimization is divided into external optimization and internal optimization, the key word inside the optimization is optimized is key. As is known to all the key word is a web site of the core and spirit soul, no key words will not flow, search engine in the grab and index, allow the user to search a specific keywords in, is the key word according to relevant related calculation and list the top, but this does not explain the key word a lot they can promote row name. Common many web sites have a ton of title keyword, and keywords and description in repeat, apparently this will make search engine very antipathetic.

(一)head 部分(Head part)

關(guān)鍵字在首頁可以出現(xiàn)多次,但是應(yīng)該合理的融入穿插頁面中, 比如 head 部分可以強(qiáng)調(diào)關(guān)鍵字, 但不要設(shè)置一樣, 要巧妙的融入進(jìn)去, 這樣既增加了可讀性, 又做到了不堆積。 好比我們的,北京網(wǎng)站制作_北京網(wǎng)站建設(shè)_尚品中國。再者,tit le 寫的好也能吸引用戶點(diǎn)擊,如果一味的融入關(guān)鍵字的話就 顯的太生硬,有可能排名比較靠前但用戶不去點(diǎn)擊的現(xiàn)象。
Key words in home can appear many times, but should be reasonable into thrust deep into the page, such as head of key words can emphasize, but don't set, to clever fit it in, such not only increase readability, and do not accumulation. As our, Beijing website production _ Beijing website construction _ shang pin China. Moreover, tit le write well can also attract users click, if blindly into the key words of word on the significant too hard, there may be a ranking by former but users don't compare to click the phenomenon.

(二)首頁內(nèi)容部分(Home page content part)

在首頁內(nèi)容部分,一般都會設(shè)置多個分類或相關(guān)版塊, 在這些分類或版塊中要合理融入關(guān)鍵字,圖片 alt 標(biāo)簽,H 標(biāo)簽的合理運(yùn)用都會給網(wǎng)站加分。中文搜尋引擎的演算法是 基于中文分詞原理,當(dāng)某個關(guān)鍵字和別的關(guān)鍵字片語成一個 新詞語時,中文搜尋引擎會當(dāng)做一個新詞語去對待,只要是 日常用的詞語,都可以把單詞組合成詞語,這樣就不算關(guān)鍵 字堆積,相反,搜尋引擎會認(rèn)為頁面相關(guān)度十分高而給予網(wǎng) 站不錯的權(quán)重。
On the front page of content, general will set a number of classification or related edition piece, in these categories or part to reasonable into key words, pictures of Alt tag, H label is reasonable apply would give website points. Chinese search engine algorithm is based on the Chinese word segmentation principle, when a key word and other key phrases into a new words, Chinese search engine will as a new words to treat, as long as it is with the words of the daily, can put the word combined into words, this is not the key word accumulation, instead, search engine will think page is very high and the correlation to the weight of good standing nets.

(三)內(nèi)頁部分(Part of the inside pages)

關(guān)鍵字除了在首頁要特別重視之外,內(nèi)頁的建設(shè)也相當(dāng) 重要,一般內(nèi)頁的標(biāo)題都是由幾個詞語組合的長尾關(guān)鍵字,這類詞語不算熱門,流量也不高,但是大量的長尾累積起來 流量就相當(dāng)可觀。內(nèi)頁標(biāo)題寫好之后,要記錄這個頁面的url,在另外一篇文章中出現(xiàn)該長尾關(guān)鍵字時是要做錨連結(jié),就是常說的內(nèi)鏈建設(shè)。好的內(nèi)鏈,可以讓網(wǎng)站成一個網(wǎng)狀結(jié)構(gòu),是搜尋引擎抓取的更加順利。這樣可以把大量長尾關(guān)鍵字合理的融入 網(wǎng)站內(nèi)頁中。
Key words in addition to pay special attention to the outside on the home page, the construction of the inside pages is quite important also, general the title of the inside pages by several words long tail of the combination of words, this kind of words is not popular, flow rate is not high also, but a large number of long tail accumulated flow is significant. The inside pages after headline, to record this page url, in another article appeared in the long tail key words is to do the anchor link, is often said in the construction of the chain. Good inside chain, can let the site into a mesh structure, is search engine grab more smoothly. So that the long tail of key words reasonable into the inside pages of web site.
本文發(fā)布于北京網(wǎng)站建設(shè)公司尚品中國http://xmjiujiu.cn/
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